In 2018, I helped my client set up a Facebook advertising campaign with the goal of capturing new email leads from members of the target audience. In exchange for a name and e-mail address, we offered a coupon code and then later sent a free download of a seven-page e-book, titled “How to Shop for Vintage-Inspired Jewelry”.
I created and designed this e-book, which provides value and informs prospective customers about the client’s unique product offering. Pages include “Vintage vs. Vintage Inspired”, a description of the client’s high-quality materials, and even a quiz. Click through the image browser below to view the e-book from start to finish.